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The GEOly blog covers GEO (Generative Engine Optimization), AI search and agentic commerce — data-driven insights, benchmarks and playbooks on how brands get mentioned, cited and recommended across ChatGPT, Gemini, Perplexity and Google AI. Browse every topic by tag or author below.

AI apps convert trials 52% better yet churn annual subscriptions 30% faster (21.1% vs 30.7% retention) - the same novelty-vs-substance gap that decides who holds the AI shelf.

OpenAI is reportedly not expanding its Abilene Stargate site with Oracle because newer Nvidia GPUs may arrive before it opens. Chip cycles run 12-18 months versus 18-24+ month builds, and the buildout only pays off if AI answers replace search.

Meta acquired Moltbook, a Reddit-like social network where AI agents coordinate — an early look at the agent-to-agent economy, and a signal that brands must be legible to machine audiences, not just humans.

After a 13-hour AWS outage caused by an AI coding tool, Amazon now requires senior sign-off on AI-written code — a machine-speed-plus-human-verification lesson brands need for how AI describes them.

Mira Murati's Thinking Machines Lab committed to 1+ gigawatt of Nvidia compute from 2027 — a demand forecast that AI-mediated discovery is permanent infrastructure, making AI visibility a channel to invest in now.

Anthropic's Code Review runs in Claude Code at an estimated $15-$25 per review, using parallel agents to catch logic errors in AI-written code — a signal that verifying AI output is becoming its own layer, GEO included.