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Co-founder, Near Media · Local Search & Reviews Analyst
Mike Blumenthal is a co-founder and analyst at Near Media, where he researches reputation, reviews, and local search, and has been a leading local SEO voice for nearly two decades. He previously co-founded LocalU and GatherUp (GetFiveStars), and writes a widely read tactical newsletter on Google Business Profile and local search. Much of his current work involves recorded consumer-behavior research into how people actually search locally.