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  7. Lauren Kleinman
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Lauren Kleinman

Founder, Dreamday · Performance PR & Affiliate for DTC

Lauren Kleinman is founder of Dreamday, a performance PR, affiliate and influencer agency for consumer brands, and co-founder of the commerce publication The Quality Edit. She previously helped build vitamin brand Ritual as VP of Marketing. She coined 'Performance PR' to tie earned press and publisher affiliate placements to measurable revenue for DTC brands.

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Posts by Lauren Kleinman

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Expert Watch · Lauren Kleinman — Founder, Dreamday · Performance PR & Affiliate for DTC

Lauren Kleinman is founder of Dreamday, a performance PR, affiliate and influencer agency for consumer brands, and co-founder of the commerce publication The Quality Edit. She previously helped build vitamin brand Ritual as VP of Marketing. She coined 'Performance PR' to tie earned press and publisher affiliate placements to measurable revenue for DTC brands.

#Expert Watch#GEO#AEO
Lauren Kleinman
7152026/07/12

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