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  7. Kiri Masters
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Kiri Masters

Head of Retail Marketplace Strategy, Acadia · Amazon & retail media

Kiri Masters founded the Amazon-focused agency Bobsled Marketing (acquired in 2022) and now leads retail marketplace strategy at Acadia. She is a Forbes contributor on retail marketplaces and co-author of "Amazon for CMOs," and hosts podcasts on the retail media industry. She covers how brands win visibility across Amazon and the fast-growing retail media landscape.

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Expert Watch · Kiri Masters — Head of Retail Marketplace Strategy, Acadia · Amazon & retail media

Kiri Masters founded the Amazon-focused agency Bobsled Marketing (acquired in 2022) and now leads retail marketplace strategy at Acadia. She is a Forbes contributor on retail marketplaces and co-author of "Amazon for CMOs," and hosts podcasts on the retail media industry. She covers how brands win visibility across Amazon and the fast-growing retail media landscape.

#Expert Watch#GEO#AEO
Kiri Masters
2122026/07/12

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