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Andrew Lipsman

Independent Analyst, Media, Ads + Commerce · Retail Media & Agentic Commerce

Independent analyst and former eMarketer principal analyst, Andrew is one of the sharpest data-backed voices on retail media and ecommerce, and writes the Media, Ads + Commerce newsletter. He brings a skeptic's rigor to agentic-commerce hype, pressing on how much autonomy actually reshapes product research and purchases.

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Posts by Andrew Lipsman

1 posts
Andrew Lipsman — GEO/AEO expert featured in GEOly Expert Watch

Expert Watch · Andrew Lipsman — Independent Analyst, Media, Ads + Commerce · Retail Media & Agentic Commerce

Independent analyst and former eMarketer principal analyst, Andrew is one of the sharpest data-backed voices on retail media and ecommerce, and writes the Media, Ads + Commerce newsletter. He brings a skeptic's rigor to agentic-commerce hype, pressing on how much autonomy actually reshapes product research and purchases.

#Expert Watch#GEO#AEO
Andrew Lipsman
2852026/07/11

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