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The GEOly blog covers GEO (Generative Engine Optimization), AI search and agentic commerce — data-driven insights, benchmarks and playbooks on how brands get mentioned, cited and recommended across ChatGPT, Gemini, Perplexity and Google AI. Browse every topic by tag or author below.

Kiri Masters founded the Amazon-focused agency Bobsled Marketing (acquired in 2022) and now leads retail marketplace strategy at Acadia. She is a Forbes contributor on retail marketplaces and co-author of "Amazon for CMOs," and hosts podcasts on the retail media industry. She covers how brands win visibility across Amazon and the fast-growing retail media landscape.
Kieran Daly is a European SEO practitioner named by Primary Position among the SEO influencers and educators to follow in 2026. He is tracked here as part of GEOly's European SEO watchlist.

Kelly Vaughn is an engineering leader at Zapier working on AI orchestration, and the founder of The Taproom, a Shopify Plus development agency she built and later sold. She co-hosts Commerce Tea and is a widely followed voice on Shopify development, engineering leadership, and career growth. She frequently speaks and writes for developers and store operators.

Kasra Dash is a UK-based SEO consultant, strategist, speaker and educator specialising in Google-update recovery, affiliate SEO, and topical authority. Through kasradash.com and his YouTube channel he publishes practitioner roundups and commentary on GEO, AI Overviews, and the wider SEO landscape.

Karl Hudson co-founded Searcharoo, a UK link-building and content agency he runs alongside James Dooley, managing outreach campaigns across roughly 2,000 sites monthly. He built his background in competitive iGaming SEO and scalable backlink operations.

Kaleigh Moore is a freelance writer and content strategist who has spent over a decade reporting on ecommerce and retail for Forbes, Vogue Business, ADWEEK and others. She now positions herself as a human-led AEO (answer engine optimization) strategist for B2B SaaS, focused on building LLM visibility through subject-matter expertise and content. She writes and teaches about how brands can create content that AI answer engines cite and surface.