Category AI Visibility Report
Party & Celebration AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈121,279
Est. AI queries / month
143
Buyer topics monitored
173
Brands on the AI shelf
20
Categories covered
Key insights
- Over the last 30 days, GEOly monitored 143 buyer topics in Party & Celebration across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 121,279 AI queries per month.
- Chauvet leads the AI shelf with 6.6% of brand mentions, followed by Hallmark (2.8%) and ADJ (2.1%). The top three hold 11.5% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “save the date invitations” (top keyword “save a date invitations”, ~18,100 searches/mo).
- AI answers lean on reddit.com most (16% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Chauvet | 2,618 | 6.6% |
| 2 | Hallmark | 1,106 | 2.8% |
| 3 | ADJ | 847 | 2.1% |
| 4 | Govee | 694 | 1.7% |
| 5 | Antari | 692 | 1.7% |
| 6 | Minted | 618 | 1.5% |
| 7 | Eliminator | 514 | 1.3% |
| 8 | Whelen | 507 | 1.3% |
| 9 | Sempertex | 416 | 1% |
| 10 | Way To Celebrate | 377 | 0.9% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| save the date invitations | ≈16,357 | save a date invitations | 18,100 |
| quinceanera invitations | ≈15,681 | invitations for quince | 12,100 |
| Clear wrapping paper | ≈9,089 | cellophane gift wrap | 4,400 |
| balloon bouquet balloons | ≈8,433 | balloon bouquets | 12,100 |
| balloons for columns | ≈8,155 | standing balloons | 8,100 |
| heart balloons | ≈7,893 | hearts balloons | 8,100 |
| graduation balloons | ≈7,641 | graduation balloons | 6,600 |
| handmade greeting cards | ≈7,315 | birthday greeting cards diy | 6,600 |
| Japanese wrapping paper | ≈7,049 | wrapping paper japanese | 3,600 |
| graduation greeting cards | ≈6,823 | greeting for graduation cards | 9,900 |
| wedding greeting cards | ≈5,999 | greeting for wedding cards | 6,600 |
| large disco balls | ≈2,015 | large disco balls | 1,600 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 1,231 | 16% |
| walmart.com | 441 | 5.7% |
| target.com | 382 | 5% |
| hallmark.com | 368 | 4.8% |
| etsy.com | 346 | 4.5% |
| hollywooddj.com | 250 | 3.2% |
| shutterfly.com | 156 | 2% |
| seriouseats.com | 94 | 1.2% |
Category reports inside
| Category | Est. AI queries / mo | Topics | Top brand in AI |
|---|---|---|---|
| Balloons | ≈32,122 | 15 | Sempertex |
| Invitations | ≈32,038 | 6 | Minted |
| Greeting Cards | ≈20,137 | 12 | Hallmark |
| Wrapping Paper | ≈16,138 | 8 | Hallmark |
| Disco Balls | ≈3,958 | 7 | Eliminator |
| Confetti | ≈3,042 | 8 | Ultimate Confetti |
| Cocktail Napkins | ≈2,994 | 8 | FIVE STAR |
| Party Hats | ≈2,374 | 13 | Big Dot of Happiness |
| Drinking Straws | ≈2,368 | 9 | Purify |
| Strobe Lights | ≈2,133 | 8 | Whelen |
| Fog Machines | ≈1,826 | 10 | Chauvet |
| Black Lights | ≈1,456 | 8 | Pokkilite |
| Laser Lights | ≈693 | 7 | Govee |
| Corsages And Boutonnieres | — | 3 | Kremp Florist |
| Fresh Cut Flowers | — | 3 | FiftyFlowers |
| Medals | — | 4 | UltraThin |
| Party Supply Kits | — | 3 | Talking Tables |
| Pinatas | — | 3 | Disney |
| Sparklers | — | 4 | King of Sparklers |
| Tissue Paper | — | 4 | Charmin |
FAQ
Which brands do AI assistants recommend most for party & celebration?
Over the last 30 days the top brands by AI mention share are: Chauvet (6.6%), Hallmark (2.8%), ADJ (2.1%), Govee (1.7%), Antari (1.7%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about party & celebration?
GEOly estimates ~121,279 AI queries per month in this category across 143 buyer topics, led by “save the date invitations”.
Which sources do AI engines cite for party & celebration?
The most-cited domains are: reddit.com, walmart.com, target.com, hallmark.com, etsy.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.