Category AI Visibility Report
Stand Up Paddle Boards AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈2,445
Est. AI queries / month
9
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 9 buyer topics in Stand Up Paddle Boards across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 2,445 AI queries per month.
- BOTE leads the AI shelf with 14.3% of brand mentions, followed by iROCKER (12.1%) and StarBoard (9.5%). The top three hold 35.9% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “stand up paddle boards for surfing” (top keyword “paddle board surfing”, ~720 searches/mo).
- AI answers lean on reddit.com most (24.3% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | BOTE | 655 | 14.3% |
| 2 | iROCKER | 554 | 12.1% |
| 3 | StarBoard | 434 | 9.5% |
| 4 | Retrospec | 382 | 8.3% |
| 5 | Red Paddle Co | 309 | 6.7% |
| 6 | Thurso Surf | 276 | 6% |
| 7 | Glide | 125 | 2.7% |
| 8 | Blackfin | 105 | 2.3% |
| 9 | Hydrus | 97 | 2.1% |
| 10 | Naish | 90 | 2% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| stand up paddle boards for surfing | ≈1,251 | paddle board surfing | 720 |
| stand up paddle boards for yoga | ≈1,194 | yoga stand up paddle boards | 480 |
| inflatable stand up paddle boards | — | inflatable paddle board | 74,000 |
| stand up paddle boards with seat | — | paddle board with seat | 1,600 |
| all-around stand up paddle boards | — | all-around paddle board | 1,000 |
| best stand up paddle boards | — | paddle board | 135,000 |
| fishing stand up paddle boards | — | fishing paddle board | 3,600 |
| hard stand up paddle boards | — | solid paddle board | 2,400 |
| stand up paddle boards for beginners | — | inflatable paddle boards for beginners | 8,100 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 168 | 24.3% |
| paddleboardshop.com | 105 | 15.2% |
| outdoorgearlab.com | 90 | 13% |
| supboardguide.com | 47 | 6.8% |
| glidesup.com | 40 | 5.8% |
| star-board.com | 38 | 5.5% |
| gearjunkie.com | 35 | 5.1% |
| rei.com | 30 | 4.3% |
Related category reports
FAQ
Which brands do AI assistants recommend most for stand up paddle boards?
Over the last 30 days the top brands by AI mention share are: BOTE (14.3%), iROCKER (12.1%), StarBoard (9.5%), Retrospec (8.3%), Red Paddle Co (6.7%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about stand up paddle boards?
GEOly estimates ~2,445 AI queries per month in this category across 9 buyer topics, led by “stand up paddle boards for surfing”.
Which sources do AI engines cite for stand up paddle boards?
The most-cited domains are: reddit.com, paddleboardshop.com, outdoorgearlab.com, supboardguide.com, glidesup.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.