Category AI Visibility Report
Science Kits AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈314
Est. AI queries / month
12
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 12 buyer topics in Science Kits across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 314 AI queries per month.
- Snap Circuits leads the AI shelf with 16.7% of brand mentions, followed by Thames & Kosmos (14.4%) and National Geographic (8.7%). The top three hold 39.8% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “science kits for adults” (top keyword “forensic science kits for adults”, ~40 searches/mo).
- AI answers lean on sciencebasedkids.com most (23.9% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Snap Circuits | 948 | 16.7% |
| 2 | Thames & Kosmos | 817 | 14.4% |
| 3 | National Geographic | 492 | 8.7% |
| 4 | Learning Resources | 383 | 6.8% |
| 5 | Arduino | 268 | 4.7% |
| 6 | KiwiCo | 254 | 4.5% |
| 7 | Educational Insights | 251 | 4.4% |
| 8 | MEL Science | 210 | 3.7% |
| 9 | CrunchLabs | 108 | 1.9% |
| 10 | Discovery | 105 | 1.9% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| science kits for adults | ≈106 | forensic science kits for adults | 40 |
| science kits for 5 year olds | ≈105 | best science kits for 5 year olds | 70 |
| science kits for homeschool | ≈103 | apologia science kits | 70 |
| science fair project kits | — | science fair project kits | 170 |
| chemistry science kits | — | candy science kits | 50 |
| science kits for teens | — | science kits for middle schoolers | 140 |
| science kits for preschoolers | — | preschool science kits | 110 |
| science subscription kits | — | science kits subscription | 140 |
| electricity science kits | — | science kits electricity | 140 |
| earth science kits | — | science kits rocks | 110 |
| science kits for 10 year olds | — | best science kits for 10-year olds | 110 |
| science kits for kids | — | educational science kits | 170 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| sciencebasedkids.com | 155 | 23.9% |
| reddit.com | 152 | 23.4% |
| kiwico.com | 51 | 7.9% |
| parents.com | 26 | 4% |
| verywellfamily.com | 20 | 3.1% |
| thamesandkosmos.com | 18 | 2.8% |
| homeschoolmoment.com | 15 | 2.3% |
| thetestedhub.com | 15 | 2.3% |
Related category reports
FAQ
Which brands do AI assistants recommend most for science kits?
Over the last 30 days the top brands by AI mention share are: Snap Circuits (16.7%), Thames & Kosmos (14.4%), National Geographic (8.7%), Learning Resources (6.8%), Arduino (4.7%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about science kits?
GEOly estimates ~314 AI queries per month in this category across 12 buyer topics, led by “science kits for adults”.
Which sources do AI engines cite for science kits?
The most-cited domains are: sciencebasedkids.com, reddit.com, kiwico.com, parents.com, verywellfamily.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.