Category AI Visibility Report
Nightgowns AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
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Est. AI queries / month
11
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 11 buyer topics in Nightgowns across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 0 AI queries per month.
- Eileen West leads the AI shelf with 9.4% of brand mentions, followed by L.L.Bean (6%) and Papinelle (4.7%). The top three hold 20.1% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Long nightgowns” (top keyword “nightgowns long”, ~2,400 searches/mo).
- AI answers lean on reddit.com most (29.3% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Eileen West | 388 | 9.4% |
| 2 | L.L.Bean | 245 | 6% |
| 3 | Papinelle | 193 | 4.7% |
| 4 | Ekouaer | 168 | 4.1% |
| 5 | Lanz of Salzburg | 155 | 3.8% |
| 6 | Aria | 149 | 3.6% |
| 7 | Lands' End | 94 | 2.3% |
| 8 | PajamaGram | 87 | 2.1% |
| 9 | Kyte | 85 | 2.1% |
| 10 | Only Necessities | 85 | 2.1% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Long nightgowns | — | nightgowns long | 2,400 |
| Vintage and Victorian nightgowns | — | nightgowns victorian | 5,400 |
| Loose-fitting nightgowns | — | moomoo dress | 74,000 |
| Cotton nightgowns | — | cotton sleepwear gown | 22,200 |
| Silk nightgowns | — | silk nightgowns | 9,900 |
| Newborn and infant nightgowns | — | newborn nightgowns | 1,900 |
| Flannel nightgowns | — | womens flannel nightgowns | 3,600 |
| Short nightgowns | — | nightgowns short | 1,300 |
| Lace nightgowns | — | nightgowns lace | 5,400 |
| Plus-size nightgowns | — | plus size christmas nightgowns | 3,600 |
| Nursing nightgowns | — | nursing nightgowns | 2,400 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 123 | 29.3% |
| babylist.com | 28 | 6.7% |
| thebump.com | 28 | 6.7% |
| businessinsider.com | 28 | 6.7% |
| ekouaer.com | 25 | 6% |
| zappos.com | 22 | 5.2% |
| llbean.com | 20 | 4.8% |
| target.com | 19 | 4.5% |
FAQ
Which brands do AI assistants recommend most for nightgowns?
Over the last 30 days the top brands by AI mention share are: Eileen West (9.4%), L.L.Bean (6%), Papinelle (4.7%), Ekouaer (4.1%), Lanz of Salzburg (3.8%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about nightgowns?
GEOly estimates ~0 AI queries per month in this category across 11 buyer topics, led by “Long nightgowns”.
Which sources do AI engines cite for nightgowns?
The most-cited domains are: reddit.com, babylist.com, thebump.com, businessinsider.com, ekouaer.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.