Category AI Visibility Report
Eye Creams AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈12,675
Est. AI queries / month
19
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 19 buyer topics in Eye Creams across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 12,675 AI queries per month.
- RoC leads the AI shelf with 14.2% of brand mentions, followed by CeraVe (13.8%) and La Roche-Posay (7.6%). The top three hold 35.6% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “eye creams for dry skin” (top keyword “eye creams for dry skin”, ~2,900 searches/mo).
- AI answers lean on allure.com most (27.1% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | RoC | 1,091 | 14.2% |
| 2 | CeraVe | 1,056 | 13.8% |
| 3 | La Roche-Posay | 579 | 7.6% |
| 4 | Neutrogena | 467 | 6.1% |
| 5 | The INKEY List | 306 | 4% |
| 6 | Olay | 282 | 3.7% |
| 7 | Murad | 259 | 3.4% |
| 8 | Avène | 219 | 2.9% |
| 9 | Kiehl's | 187 | 2.4% |
| 10 | Shiseido | 179 | 2.3% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| eye creams for dry skin | ≈2,633 | eye creams for dry skin | 2,900 |
| eye creams for mature skin | ≈2,622 | best eye creams for mature skin | 3,600 |
| eye creams for men | ≈2,615 | men's eye creams | 2,900 |
| eye creams with peptides | ≈2,407 | peptide eye creams | 2,400 |
| eye creams for eczema | ≈2,398 | eye creams for eczema | 2,400 |
| eye creams for bags and puffiness | — | cream for bags under eyes | 40,500 |
| hydrating eye creams | — | hydrating eye cream | 12,100 |
| eye creams for sensitive skin | — | sensitive skin eye creams | 4,400 |
| vitamin c eye creams | — | vitamin c eye creams | 3,600 |
| caffeine eye creams | — | caffeine eye creams | 8,100 |
| drugstore eye creams | — | best drugstore eye creams | 2,900 |
| vegan eye creams | — | vegan eye cream | 5,400 |
| best eye creams | — | best eye cream | 22,200 |
| eye creams for dark circles | — | eye cream for dark circles | 135,000 |
| eye creams for wrinkles | — | anti-wrinkle eye creams | 22,200 |
| firming eye creams | — | firming eye creams | 4,400 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| allure.com | 436 | 27.1% |
| nbcnews.com | 252 | 15.7% |
| reddit.com | 163 | 10.1% |
| glamour.com | 115 | 7.1% |
| aad.org | 95 | 5.9% |
| clevelandclinic.org | 89 | 5.5% |
| nih.gov | 86 | 5.3% |
| vogue.com | 84 | 5.2% |
Related category reports
FAQ
Which brands do AI assistants recommend most for eye creams?
Over the last 30 days the top brands by AI mention share are: RoC (14.2%), CeraVe (13.8%), La Roche-Posay (7.6%), Neutrogena (6.1%), The INKEY List (4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about eye creams?
GEOly estimates ~12,675 AI queries per month in this category across 19 buyer topics, led by “eye creams for dry skin”.
Which sources do AI engines cite for eye creams?
The most-cited domains are: allure.com, nbcnews.com, reddit.com, glamour.com, aad.org. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.