Know where your brand appears. Know what to do next.
Measure retrieval exposure and answer citations in Exa API research. Build a custom benchmark for source discovery without confusing it with consumer chatbot reach.
Exa is not included in standard monitoring or the standard trial. Collection feasibility, method, cadence and deliverables require agreement.
Enterprise custom coverage · confirm scope with our team
Bring your target market, prompt sample, preferred interface and reporting requirements. We will establish whether custom Exa coverage fits your project before you commit.
Exa
For a custom engagement, use these as acceptance criteria. Availability is confirmed during scoping, not promised by this page.
Exa is a search and answer infrastructure provider. Being retrieved by an Exa search request is a useful discovery signal, but it is not evidence that a consumer chatbot showed your brand.
For answer research, retain both the generated text and its citations. The target is to understand which pages support an answer under a defined query and configuration.
Mentions, citations and visits answer different questions. Keep them separate before deciding what to optimize.
| Signal | What it tells you | What to do with it |
|---|---|---|
| Brand mentions | Whether the brand is named in the sampled answers. | Find missing buying intents; inspect how the brand is described. |
| Citation Rate | The share of tracked answers citing your own domain. | Inspect the cited URLs and the facts your pages need to support. |
| Share of Model | Your share of brand mentions within the same answer set. | Compare the competitors actually named, using a stable prompt set. |
| Sentiment & answer position | The wording around a brand and its order in the answer. | Read the original context before interpreting a positive or negative label. |
| Referral visits | Attributed website sessions in your analytics. | Evaluate landing pages and key events separately from AI visibility. |
Choose a business type and build a small prompt set you can copy into your research workflow. These are editable examples—not live engine results or measured search demand.
Replace placeholders and select your target country and language in your tracking workflow. The starter runs in your browser; it does not query an AI engine.
Which wireless headphones brands should a first-time buyer consider?
Which wireless headphones options are worth comparing at different budgets?
How does [your brand] compare with other wireless headphones options?
What should I verify before choosing [your brand]?
Which reliable sources support the claims about [your brand]?
When should I choose an alternative to [your brand]?
Exa / Your workflow
Inspect
Determine whether the research asks about retrieved pages or answer-level brand mentions.
Act
Set separate metrics for retrieval exposure and answer citations before collecting a baseline.
Keep the evidence: Query · endpoint · measurement unit
Inspect
Read why a result matches the query and whether its facts support the generated answer.
Act
Improve specific category, comparison or specification content; do not optimize against an unexplained aggregate score.
Keep the evidence: Retrieved page · claim · citation
Inspect
Check whether an Exa result is being used to claim reach in another assistant.
Act
Label the report as an Exa benchmark. Measure each downstream application separately if its users matter to the decision.
Keep the evidence: API scope · application boundary
For Exa, agree the collection and delivery scope before this cycle starts.
Choose one market and a focused set of discovery, comparison and validation questions. Save the prompt list before measuring.
Inspect missing mentions, citation gaps and inaccurate claims. Prioritize by relevance to a real customer decision.
Improve a specific page or source. Record what changed and when, then compare equivalent observation windows.
Bring your target market, prompt sample, preferred interface and reporting requirements. We will establish whether custom Exa coverage fits your project before you commit.
Exa is not included in standard monitoring or the standard trial. Collection feasibility, method, cadence and deliverables require agreement.
Discuss Exa coverageExa is not included in GEOly standard monitoring or its standard trial. Discuss an Enterprise custom research brief; collection feasibility, access, cadence and deliverables must be confirmed before work begins.
Specify the exact product or API, model where known, market, language, search settings and prompt sample. Agree what counts as a mention, a citation and a valid observation. A page about a platform does not mean collection is already available.
No. Exa observations describe the tested API setup. A downstream application can select, discard or transform retrieved results, so its visibility must be measured separately.
No. Monitoring helps you identify gaps and inspect changes. It does not control an engine’s answers or guarantee citations, rankings or traffic growth.
No. It builds research questions in your browser from your inputs. It does not run collection or show measured demand. Actual monitoring is configured separately.
Use the same prompt set, engine, market and language across equivalent windows. Inspect valid observation counts and raw answers, and annotate any collection or product-configuration changes.
No. A brand can be mentioned or cited without receiving a click. Use answer records to assess visibility and GA4 or your own analytics to assess visits and conversions.
Start with the questions your customers ask. Follow the answers back to the pages that shape them.
Exa is not included in standard monitoring or the standard trial. Collection feasibility, method, cadence and deliverables require agreement.
Trusted by leading consumer brands
From Anker SOLIX to xTool — the brands above already see how ChatGPT, Gemini and Google AI mention, cite and recommend them. Your brand is being talked about in AI right now. See it.
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