Part of GEOly's "GEO / AEO Expert Watch" series — meet Ana Perez, a quick map of their public work and where to follow them, with links to the original sources.
Who is Ana Perez
Technical SEO manager with 9+ years across healthcare, finance, luxury, and ecommerce, now focused on GEO and AI search. She emphasizes structured content, well-formed headings, real user questions, and first-party data as the foundation for multi-channel AI visibility.
These experts excel at turning complex AI-search optimization into executable checklists, videos and Q&As — ideal for teams that need to ship and scale across markets. Their recurring focus areas include: SEO management, structured content, AI-friendly content.
What GEO / AEO practitioners can learn from Ana Perez
- Start from real questions: organize content around what users actually ask (PAA / community questions), which naturally fits how AI answers retrieve.
- Structured and liftable: clear subheads, direct answer sentences and structured data make content easier to cite.
- Multilingual & localized: for each market, language, entities and local signals must each be in place — not a mechanical translation.
GEOly angle: Practical checklist: structured headings, user questions, first-party data.
What it means for brands going global
For multi-market AEO, the biggest mistake global-facing brands make is translating one set of content everywhere. Optimize per market for real local questions, language and local entities to be reliably cited in that market’s AI answers.
Want to see how your own brand shows up across ChatGPT, Perplexity and Google's AI answers — and how you stack up against competitors? That is exactly what GEOly's brand GEO audit measures: citations, share of mentions and answer share, tracked over time.
