Category AI Visibility Report
Probiotic Supplements AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈13,567
Est. AI queries / month
19
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 19 buyer topics in Probiotic Supplements across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 13,567 AI queries per month.
- Culturelle leads the AI shelf with 13.3% of brand mentions, followed by Align Technology (7.1%) and Garden of Life (6.4%). The top three hold 26.8% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “vegan probiotic supplements” (top keyword “probiotic supplements vegan”, ~3,600 searches/mo).
- AI answers lean on nih.gov most (43.5% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Culturelle | 500 | 13.3% |
| 2 | Align Technology | 267 | 7.1% |
| 3 | Garden of Life | 240 | 6.4% |
| 4 | Proviable | 208 | 5.6% |
| 5 | Jarrow Formulas | 206 | 5.5% |
| 6 | Florastor | 167 | 4.5% |
| 7 | Renew Life | 156 | 4.2% |
| 8 | FortiFlora | 144 | 3.8% |
| 9 | NOW Foods | 131 | 3.5% |
| 10 | Jarrow Fem-Dophilus | 96 | 2.6% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| vegan probiotic supplements | ≈3,299 | probiotic supplements vegan | 3,600 |
| probiotic supplements for constipation | ≈3,114 | probiotic supplements constipation | 720 |
| probiotic supplements for diarrhea | ≈3,038 | probiotic supplements for diarrhea | 1,900 |
| probiotic supplements for skin health | ≈2,817 | probiotic supplements for skin health | 1,000 |
| probiotic supplements for men | ≈1,299 | probiotics for men | 18,100 |
| saccharomyces boulardii probiotic supplements | — | saccharomyces boulardii probiotic | 22,200 |
| probiotic gummy supplements | — | probiotic gummies | 6,600 |
| prebiotic and probiotic supplements | — | prebiotic and probiotic | 18,100 |
| probiotic supplements for cats | — | cat probiotic supplements | 6,600 |
| liquid probiotic supplements | — | yakult probiotic drink | 6,600 |
| best probiotic supplements | — | probiotics | 301,000 |
| lactobacillus probiotic supplements | — | lactobacillus rhamnosus gg probiotic | 18,100 |
| probiotic supplements for gut health | — | probiotics for gut health | 201,000 |
| probiotic supplements for bloating and gas | — | gas with probiotics | 12,100 |
| probiotic supplements for kids and babies | — | baby probiotics | 22,200 |
| probiotic supplements for vaginal health | — | vaginal probiotics | 49,500 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| nih.gov | 745 | 43.5% |
| healthline.com | 155 | 9% |
| reddit.com | 147 | 8.6% |
| verywellhealth.com | 71 | 4.1% |
| medicalnewstoday.com | 50 | 2.9% |
| jarrow.com | 39 | 2.3% |
| consumerlab.com | 39 | 2.3% |
| petmd.com | 34 | 2% |
Related category reports
FAQ
Which brands do AI assistants recommend most for probiotic supplements?
Over the last 30 days the top brands by AI mention share are: Culturelle (13.3%), Align Technology (7.1%), Garden of Life (6.4%), Proviable (5.6%), Jarrow Formulas (5.5%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about probiotic supplements?
GEOly estimates ~13,567 AI queries per month in this category across 19 buyer topics, led by “vegan probiotic supplements”.
Which sources do AI engines cite for probiotic supplements?
The most-cited domains are: nih.gov, healthline.com, reddit.com, verywellhealth.com, medicalnewstoday.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.