Category AI Visibility Report
Tents AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈21,718
Est. AI queries / month
24
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 24 buyer topics in Tents across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 21,718 AI queries per month.
- Kodiak leads the AI shelf with 7.6% of brand mentions, followed by Napier (5.1%) and White Duck (2.6%). The top three hold 15.3% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Cot tents” (top keyword “tents with beds”, ~14,800 searches/mo).
- AI answers lean on reddit.com most (29.6% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Kodiak | 654 | 7.6% |
| 2 | Napier | 442 | 5.1% |
| 3 | White Duck | 221 | 2.6% |
| 4 | Big Agnes | 219 | 2.5% |
| 5 | Durston | 207 | 2.4% |
| 6 | NEMO | 190 | 2.2% |
| 7 | CORE | 185 | 2.1% |
| 8 | Coleman | 173 | 2% |
| 9 | MSR | 156 | 1.8% |
| 10 | Pacific Play Tents | 155 | 1.8% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Cot tents | ≈21,718 | tents with beds | 14,800 |
| Truck tents | — | truck tent | 12,100 |
| Tents with air conditioning | — | ac tents | 12,100 |
| Pop up canopy tents | — | 10x10 tent | 9,900 |
| Truck bed tents | — | truck bed tent | 22,200 |
| Pop-up tents | — | pop up tent | 60,500 |
| Teepee tents | — | teepee tent | 12,100 |
| Ultralight backpacking tents | — | ultralight backpacking tent | 12,100 |
| Canopy tents | — | canopy tent | 60,500 |
| Circus tents | — | circus tent | 14,800 |
| Yurt tents | — | yurt tent | 22,200 |
| Canvas tents | — | canvas tent | 14,800 |
| Outdoor tents | — | 2 person tent | 9,900 |
| Hot tents | — | hot tent | 14,800 |
| Rooftop tents | — | rooftop tent | 33,100 |
| Car tents | — | car tent | 14,800 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 364 | 29.6% |
| outdoorgearlab.com | 117 | 9.5% |
| outdoorlife.com | 86 | 7% |
| cleverhiker.com | 60 | 4.9% |
| rei.com | 57 | 4.6% |
| napieroutdoors.com | 31 | 2.5% |
| popularmechanics.com | 28 | 2.3% |
| 4wdtalk.com | 26 | 2.1% |
FAQ
Which brands do AI assistants recommend most for tents?
Over the last 30 days the top brands by AI mention share are: Kodiak (7.6%), Napier (5.1%), White Duck (2.6%), Big Agnes (2.5%), Durston (2.4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about tents?
GEOly estimates ~21,718 AI queries per month in this category across 24 buyer topics, led by “Cot tents”.
Which sources do AI engines cite for tents?
The most-cited domains are: reddit.com, outdoorgearlab.com, outdoorlife.com, cleverhiker.com, rei.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.