Category AI Visibility Report
Pool Spa Filters AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈3,244
Est. AI queries / month
10
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 10 buyer topics in Pool Spa Filters across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 3,244 AI queries per month.
- Pentair leads the AI shelf with 20.1% of brand mentions, followed by Hayward (19.2%) and Intex (9.2%). The top three hold 48.5% combined — a concentrated shelf where challengers need a differentiated topic wedge.
- The highest-demand topic is “Pool Spa Filter Housings” (top keyword “hot tub filter housing assembly”, ~90 searches/mo).
- AI answers lean on reddit.com most (33.8% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Pentair | 466 | 20.1% |
| 2 | Hayward | 445 | 19.2% |
| 3 | Intex | 213 | 9.2% |
| 4 | Unicel | 155 | 6.7% |
| 5 | Jandy | 153 | 6.6% |
| 6 | Pleatco | 117 | 5% |
| 7 | Filbur | 77 | 3.3% |
| 8 | LaMotte | 71 | 3.1% |
| 9 | AquaChek | 62 | 2.7% |
| 10 | Hot Spring | 46 | 2% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Pool Spa Filter Housings | ≈1,643 | hot tub filter housing assembly | 90 |
| Pool Spa Filters by Size or Type | ≈1,601 | pool filter type a | 590 |
| Pool Spa Filters for Ponds and Aquariums | — | — | — |
| Diatomaceous Earth Pool Spa Filters | — | diatomaceous earth pool filter | 5,400 |
| Pool Spa Filters and Pool Maintenance Parts | — | swimming pool filter repair | 8,100 |
| Pool Spa Filters | — | pool filter | 27,100 |
| Pool Spa Filters and Water Testing | — | digital pool water tester | 2,400 |
| Pool Spa Filters for Hot Tubs | — | hot tub filter replacement | 2,400 |
| Sand Pool Spa Filters | — | sand filter for above ground pool | 9,900 |
| Pool Spa Filters for Water Treatment | — | 3 stage water filter | 1,600 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 114 | 33.8% |
| pentair.com | 70 | 20.8% |
| bobvila.com | 39 | 11.6% |
| jandy.com | 18 | 5.3% |
| poolfilterguide.com | 12 | 3.6% |
| floridasbestpools.com | 9 | 2.7% |
| hayward-pool-assets.com | 8 | 2.4% |
| lamotte.com | 7 | 2.1% |
FAQ
Which brands do AI assistants recommend most for pool spa filters?
Over the last 30 days the top brands by AI mention share are: Pentair (20.1%), Hayward (19.2%), Intex (9.2%), Unicel (6.7%), Jandy (6.6%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about pool spa filters?
GEOly estimates ~3,244 AI queries per month in this category across 10 buyer topics, led by “Pool Spa Filter Housings”.
Which sources do AI engines cite for pool spa filters?
The most-cited domains are: reddit.com, pentair.com, bobvila.com, jandy.com, poolfilterguide.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.