Category AI Visibility Report
Plastic Wrap AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈3,222
Est. AI queries / month
11
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 11 buyer topics in Plastic Wrap across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 3,222 AI queries per month.
- Stretch-Tite leads the AI shelf with 16.3% of brand mentions, followed by Reynolds (15.1%) and Glade (6.6%). The top three hold 38% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “BPA-free plastic wrap” (top keyword “bpa-free plastic wrap”, ~1,300 searches/mo).
- AI answers lean on reddit.com most (13.4% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Stretch-Tite | 454 | 16.3% |
| 2 | Reynolds | 421 | 15.1% |
| 3 | Glade | 185 | 6.6% |
| 4 | Saran | 135 | 4.8% |
| 5 | Kirkland | 131 | 4.7% |
| 6 | Duck | 128 | 4.6% |
| 7 | Saniderm | 97 | 3.5% |
| 8 | U-Haul | 87 | 3.1% |
| 9 | Great Value | 83 | 3% |
| 10 | Glad Press'n Seal | 77 | 2.8% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| BPA-free plastic wrap | ≈1,125 | bpa-free plastic wrap | 1,300 |
| plastic wrap for books | ≈1,070 | book plastic wrap | 590 |
| compostable plastic wrap | ≈1,027 | compostable plastic wrap | 590 |
| plastic wrap for furniture | — | furniture plastic wrap | 2,900 |
| heavy-duty plastic wrap | — | plastic wrap at home depot | 1,300 |
| plastic wrap for windows | — | window plastic wrap | 1,900 |
| plastic wrap for cakes | — | plastic wrap for cakes | 2,900 |
| plastic wrap for food | — | saran wrap | 90,500 |
| plastic wrap for gift baskets | — | cellophane wrap | 18,100 |
| microwave-safe plastic wrap | — | microwave-safe plastic wrap | 6,600 |
| plastic wrap for tattoos | — | plastic wrap tattoo | 3,600 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 75 | 13.4% |
| consumerreports.org | 55 | 9.8% |
| walmart.com | 40 | 7.2% |
| saniderm.com | 34 | 6.1% |
| usda.gov | 31 | 5.5% |
| target.com | 30 | 5.4% |
| reynoldsbrands.com | 25 | 4.5% |
| uhaul.com | 22 | 3.9% |
Related category reports
FAQ
Which brands do AI assistants recommend most for plastic wrap?
Over the last 30 days the top brands by AI mention share are: Stretch-Tite (16.3%), Reynolds (15.1%), Glade (6.6%), Saran (4.8%), Kirkland (4.7%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about plastic wrap?
GEOly estimates ~3,222 AI queries per month in this category across 11 buyer topics, led by “BPA-free plastic wrap”.
Which sources do AI engines cite for plastic wrap?
The most-cited domains are: reddit.com, consumerreports.org, walmart.com, saniderm.com, usda.gov. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.