Category AI Visibility Report
Pajamas AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
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Est. AI queries / month
12
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 12 buyer topics in Pajamas across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 0 AI queries per month.
- Eberjey leads the AI shelf with 6.8% of brand mentions, followed by L.L.Bean (6.1%) and Quince (5.4%). The top three hold 18.3% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Cotton pajamas” (top keyword “cotton pajamas”, ~33,100 searches/mo).
- AI answers lean on forbes.com most (21.9% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Eberjey | 394 | 6.8% |
| 2 | L.L.Bean | 357 | 6.1% |
| 3 | Quince | 313 | 5.4% |
| 4 | Hanna Andersson | 297 | 5.1% |
| 5 | Burt's Bees Baby | 273 | 4.7% |
| 6 | Cozy Earth | 220 | 3.8% |
| 7 | Leveret | 183 | 3.1% |
| 8 | Victoria’s Secret | 170 | 2.9% |
| 9 | Petite Plume | 137 | 2.4% |
| 10 | Papinelle | 114 | 2% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Cotton pajamas | — | cotton pajamas | 33,100 |
| Christmas pajamas | — | christmas pajamas | 110,000 |
| Girls pajamas | — | girls pajamas | 18,100 |
| Women's pajamas sets | — | pajamas set | 110,000 |
| Men's pajamas | — | mens pajama pants | 22,200 |
| Family matching pajamas | — | christmas matching pajamas family | 74,000 |
| Pajama pants | — | pajama pants | 49,500 |
| Women's pajamas | — | victoria's secret pajamas | 60,500 |
| Silk pajamas | — | pajamas silky | 33,100 |
| Halloween pajamas | — | halloween pajamas | 33,100 |
| Cute pajamas | — | cute pajamas sets | 22,200 |
| Flannel pajamas | — | flannel pajamas | 18,100 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| forbes.com | 124 | 21.9% |
| reddit.com | 96 | 17% |
| hannaandersson.com | 51 | 9% |
| target.com | 45 | 8% |
| goodhousekeeping.com | 44 | 7.8% |
| sleepfoundation.org | 38 | 6.7% |
| menshealth.com | 28 | 5% |
| wired.com | 23 | 4.1% |
FAQ
Which brands do AI assistants recommend most for pajamas?
Over the last 30 days the top brands by AI mention share are: Eberjey (6.8%), L.L.Bean (6.1%), Quince (5.4%), Hanna Andersson (5.1%), Burt's Bees Baby (4.7%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about pajamas?
GEOly estimates ~0 AI queries per month in this category across 12 buyer topics, led by “Cotton pajamas”.
Which sources do AI engines cite for pajamas?
The most-cited domains are: forbes.com, reddit.com, hannaandersson.com, target.com, goodhousekeeping.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.