Category AI Visibility Report
Duffel Bags AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈7,021
Est. AI queries / month
17
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 17 buyer topics in Duffel Bags across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 7,021 AI queries per month.
- Patagonia leads the AI shelf with 12.5% of brand mentions, followed by The North Face (9.8%) and Osprey (7.8%). The top three hold 30.1% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “tactical duffel bags” (top keyword “tactical duffel bags”, ~1,600 searches/mo).
- AI answers lean on outdoorgearlab.com most (33.1% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Patagonia | 1,289 | 12.5% |
| 2 | The North Face | 1,006 | 9.8% |
| 3 | Osprey | 804 | 7.8% |
| 4 | Eagle Creek | 498 | 4.8% |
| 5 | Thule | 298 | 2.9% |
| 6 | Calpak | 260 | 2.5% |
| 7 | L.L.Bean | 255 | 2.5% |
| 8 | Nike | 240 | 2.3% |
| 9 | Peak Design | 191 | 1.9% |
| 10 | YETI | 183 | 1.8% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| tactical duffel bags | ≈1,863 | tactical duffel bags | 1,600 |
| personalized duffel bags | ≈1,756 | duffel bags personalized | 1,600 |
| duffel bags with backpack straps | ≈1,743 | duffel bags with backpack straps | 590 |
| dry duffel bags | ≈1,659 | dry duffel bags | 480 |
| gym duffel bags | — | gym bag | 60,500 |
| weekender duffel bags | — | weekender bag | 33,100 |
| leather duffel bags | — | duffle bag leather | 9,900 |
| travel duffel bags | — | travel bag | 49,500 |
| lightweight duffel bags | — | lightweight duffel bags | 2,400 |
| large duffel bags | — | large nike duffel bags | 1,600 |
| duffel bags with wheels | — | roller bag | 18,100 |
| duffel bags for camping | — | camping duffel bags | 1,300 |
| sports duffel bags | — | nike bags duffel | 9,900 |
| foldable duffel bags | — | foldable travel bag | 8,100 |
| women's duffel bags | — | gym bags for women | 18,100 |
| carry-on duffel bags | — | carry on duffel bag | 8,100 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| outdoorgearlab.com | 404 | 33.1% |
| reddit.com | 247 | 20.2% |
| travelandleisure.com | 214 | 17.5% |
| outsideonline.com | 86 | 7% |
| packhacker.com | 62 | 5.1% |
| cleverhiker.com | 49 | 4% |
| forbes.com | 34 | 2.8% |
| wired.com | 19 | 1.6% |
FAQ
Which brands do AI assistants recommend most for duffel bags?
Over the last 30 days the top brands by AI mention share are: Patagonia (12.5%), The North Face (9.8%), Osprey (7.8%), Eagle Creek (4.8%), Thule (2.9%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about duffel bags?
GEOly estimates ~7,021 AI queries per month in this category across 17 buyer topics, led by “tactical duffel bags”.
Which sources do AI engines cite for duffel bags?
The most-cited domains are: outdoorgearlab.com, reddit.com, travelandleisure.com, outsideonline.com, packhacker.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.