AI visibility tracker · Google AI Overviews

Google AI Overviews tracker

AI Overviews sit above the classic Google results. Track whether they mention your brand and which pages they cite, because ranking first below the overview is no longer the same as being seen first.

Google AI Overviews is included from the Advanced plan ($399/month) up.

Why measure Google AI Overviews on its own

An AI Overview is a generated summary placed above the organic results, with its own set of cited links. Being cited inside it and ranking in the results below are separate outcomes, and either can happen without the other.

Overviews are tied to the searcher's query and market, so the same brand can be cited in one country and missing in another. Tracking by country and language makes those differences visible.

The cited-page list doubles as a content brief: the pages Google chose to quote show the format and level of detail it is looking for in your category.

What you see for every tracked prompt

Metric guide: definitions, formulas and how to read them
AI Generative Visibility RateAIGVR
GEOly's composite 0–100 score for how visible a brand is inside AI answers. It combines whether the brand is named, where it appears in the answer, whether its own domain is cited, and the sentiment of the surrounding language — across every tracked prompt, engine and market.
Share of ModelSoM
The share of all brand mentions in a category's AI answers that belong to your brand. It places visibility in a competitive context instead of counting appearances in isolation.
Citation Rate
The share of tracked AI answers that cite the brand's own domain as a source. Being retrieved is not the same as being cited: an engine can read your page and still choose not to rely on it.
Share of Card
The share of AI shopping product cards in a category that are occupied by your products. This is the shelf metric of agentic commerce: AI assistants assemble a product shelf before the click, and the card decides which store the buy-now link points at.
AI DA
A source-side authority score for a domain — the AI-era counterpart to domain authority. It ranks how much a given publisher, retailer, forum or reference site actually feeds AI answers in a category, so outreach can be prioritized by influence on answers rather than by traditional backlink value.
Query Fanout
The background searches an AI engine runs while assembling one answer. Reading them shows what the engine was actually looking for — including site-restricted lookups against brand domains to verify claims like warranty, materials or certifications.

How Google AI Overviews picks what to cite

  • Pulls from pages already ranking on page one — AI Overviews reward classic SEO strength.
  • Passage-level relevance: a single well-scoped section can be lifted into the box.
  • Featured-snippet-style formatting (lists, steps, tables) is favored for extraction.
How to optimize for Google AI Overviews

How tracking works

  1. 01

    Choose the questions

    Add the prompts your buyers ask, by country and language. Competitors are detected from the answers, not only from a list you maintain.

  2. 02

    GEOly asks on a schedule

    Each prompt runs in the engine and the full answer is stored: brands named, their order, sentiment, cited sources and product cards.

  3. 03

    Act on the gaps

    See which prompts you lose, which sources the engine trusts in your category, and which facts it got wrong, then track the change.

FAQ

Is being cited in an AI Overview the same as ranking on page one?

No. They are separate outcomes. GEOly tracks the Overview itself, whether your brand is named and whether your domain is among its cited links, independently of where your pages rank in the results below.

Can I track AI Overviews in different countries?

Yes. GEOly organizes data collection by country and language, across 200+ countries and regions, so you can compare how the same prompt plays out in each market you sell in.

Which GEOly plans include Google AI Overviews?

Google AI Overviews is included from the Advanced plan ($399/month) up. Prices are in USD, billed monthly; see /pricing for the current per-plan list.

Track the other engines

Further reading: Compare AI visibility trackers for this engine

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