Category AI Visibility Report
Women'S Shoes AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
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Est. AI queries / month
20
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 20 buyer topics in Women'S Shoes across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 0 AI queries per month.
- Nike leads the AI shelf with 5.2% of brand mentions, followed by Vionic (4.6%) and Hoka (4.5%). The top three hold 14.3% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Slippers and indoor women's shoes” (top keyword “oofos shoes”, ~74,000 searches/mo).
- AI answers lean on reddit.com most (23.6% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Nike | 635 | 5.2% |
| 2 | Vionic | 555 | 4.6% |
| 3 | Hoka | 541 | 4.5% |
| 4 | ASICS | 422 | 3.5% |
| 5 | New Balance | 347 | 2.9% |
| 6 | Brooks | 331 | 2.7% |
| 7 | Dansko | 280 | 2.3% |
| 8 | Birkenstock | 279 | 2.3% |
| 9 | On | 278 | 2.3% |
| 10 | Skechers | 275 | 2.3% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Slippers and indoor women's shoes | — | oofos shoes | 74,000 |
| Water and aquatic women's shoes | — | water shoes | 90,500 |
| Color-specific women's shoes | — | black shoes | 74,000 |
| Casual sneakers and lifestyle women's shoes | — | sneakers | 301,000 |
| Mary Jane women's shoes | — | mary jane shoes | 165,000 |
| Designer and luxury women's shoes | — | golden goose shoes | 246,000 |
| Hiking and outdoor women's shoes | — | salomon shoes | 201,000 |
| Minimalist and barefoot women's shoes | — | barefoot shoes | 165,000 |
| Dress and formal women's shoes | — | dress shoes | 74,000 |
| Boots for women | — | ugg shoes | 135,000 |
| Clogs for women | — | birkenstock clogs women | 49,500 |
| Ballet women's shoes | — | ballet shoes | 49,500 |
| Specialty sport women's shoes | — | skate shoes | 110,000 |
| Athletic and court women's shoes | — | basketball shoes | 368,000 |
| Work and non-slip women's shoes | — | shoes for crews | 135,000 |
| Running women's shoes | — | on cloud shoes | 673,000 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 351 | 23.6% |
| outdoorgearlab.com | 157 | 10.6% |
| runrepeat.com | 120 | 8.1% |
| michiganfootdoctors.com | 118 | 7.9% |
| travelandleisure.com | 81 | 5.4% |
| verywellfit.com | 51 | 3.4% |
| forbes.com | 32 | 2.2% |
| runnersworld.com | 30 | 2% |
FAQ
Which brands do AI assistants recommend most for women's shoes?
Over the last 30 days the top brands by AI mention share are: Nike (5.2%), Vionic (4.6%), Hoka (4.5%), ASICS (3.5%), New Balance (2.9%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about women's shoes?
GEOly estimates ~0 AI queries per month in this category across 20 buyer topics, led by “Slippers and indoor women's shoes”.
Which sources do AI engines cite for women's shoes?
The most-cited domains are: reddit.com, outdoorgearlab.com, runrepeat.com, michiganfootdoctors.com, travelandleisure.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.