Category AI Visibility Report
Kettlebells AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈22,113
Est. AI queries / month
18
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 18 buyer topics in Kettlebells across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 22,113 AI queries per month.
- Rogue Fitness leads the AI shelf with 15.5% of brand mentions, followed by Titan Fitness (11.4%) and REP Fitness (9.2%). The top three hold 36.1% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Kettlebells for arm workouts” (top keyword “exercise with kettlebells for arms”, ~2,900 searches/mo).
- AI answers lean on reddit.com most (26.3% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Rogue Fitness | 1,111 | 15.5% |
| 2 | Titan Fitness | 813 | 11.4% |
| 3 | REP Fitness | 655 | 9.2% |
| 4 | CAP | 513 | 7.2% |
| 5 | Bowflex | 444 | 6.2% |
| 6 | Bells of Steel | 425 | 5.9% |
| 7 | PowerBlock | 368 | 5.1% |
| 8 | Kettlebell Kings | 313 | 4.4% |
| 9 | Bowflex SelectTech | 255 | 3.6% |
| 10 | Living.Fit | 160 | 2.2% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Kettlebells for arm workouts | ≈4,923 | exercise with kettlebells for arms | 2,900 |
| Kettlebells for back workouts | ≈4,772 | back exercises with kettlebells | 4,400 |
| Competition kettlebells | ≈4,541 | comp kettlebells | 2,400 |
| Soft kettlebells | ≈4,015 | kettlebells soft | 1,900 |
| Kettlebells for full body workouts | ≈3,862 | kettlebell exercise full body | 5,400 |
| Kettlebells for beginners | — | beginner kettlebell | 22,200 |
| Kettlebells for weight loss | — | kettlebells to lose weight | 1,600 |
| Kettlebells sets | — | kettlebell set | 14,800 |
| Adjustable kettlebells | — | adjustable kettlebell | 14,800 |
| Kettlebells for core and abs workouts | — | kettlebell core exercises | 9,900 |
| Kettlebells for leg workouts | — | kettlebell squats | 9,900 |
| Kettlebells for goblet squats | — | kettlebell for goblet squat | 27,100 |
| Kettlebells for shoulder workouts | — | kettlebell halo | 8,100 |
| Kettlebells for deadlifts | — | kettlebell deadlift | 18,100 |
| Cast iron kettlebells | — | cast iron kettlebell | 14,800 |
| Kettlebells for swings | — | kettlebell swing | 60,500 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 286 | 26.3% |
| verywellfit.com | 213 | 19.6% |
| barbend.com | 189 | 17.4% |
| roguefitness.com | 91 | 8.4% |
| menshealth.com | 54 | 5% |
| kettlebellweight.com | 44 | 4.1% |
| nih.gov | 32 | 2.9% |
| kettlebell.university | 22 | 2% |
FAQ
Which brands do AI assistants recommend most for kettlebells?
Over the last 30 days the top brands by AI mention share are: Rogue Fitness (15.5%), Titan Fitness (11.4%), REP Fitness (9.2%), CAP (7.2%), Bowflex (6.2%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about kettlebells?
GEOly estimates ~22,113 AI queries per month in this category across 18 buyer topics, led by “Kettlebells for arm workouts”.
Which sources do AI engines cite for kettlebells?
The most-cited domains are: reddit.com, verywellfit.com, barbend.com, roguefitness.com, menshealth.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.