Category AI Visibility Report
Locks & Keys AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈5,444
Est. AI queries / month
7
Buyer topics monitored
10
Brands on the AI shelf
1
Categories covered
Key insights
- Over the last 30 days, GEOly monitored 7 buyer topics in Locks & Keys across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 5,444 AI queries per month.
- Schlage leads the AI shelf with 37.3% of brand mentions, followed by Kwikset (16.9%) and Yale (10.7%). The top three hold 64.9% combined — a concentrated shelf where challengers need a differentiated topic wedge.
- The highest-demand topic is “double cylinder deadbolts” (top keyword “double cylinder deadbolts”, ~2,900 searches/mo).
- AI answers lean on reddit.com most (22.3% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Schlage | 1,226 | 37.3% |
| 2 | Kwikset | 555 | 16.9% |
| 3 | Yale | 353 | 10.7% |
| 4 | Medeco | 291 | 8.8% |
| 5 | Mul-T-Lock | 169 | 5.1% |
| 6 | Premier | 97 | 2.9% |
| 7 | eufy | 97 | 2.9% |
| 8 | Lockly | 91 | 2.8% |
| 9 | Ultraloq | 79 | 2.4% |
| 10 | ASSA ABLOY | 75 | 2.3% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| double cylinder deadbolts | ≈2,790 | double cylinder deadbolts | 2,900 |
| keyed alike deadbolts | ≈2,654 | deadbolts keyed alike | 210 |
| keyless deadbolts | — | keyless deadbolt | 5,400 |
| best deadbolts | — | deadbolt | 27,100 |
| single cylinder deadbolts | — | single cylinder deadbolt | 5,400 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 124 | 22.3% |
| schlage.com | 91 | 16.4% |
| thespruce.com | 62 | 11.2% |
| consumerreports.org | 54 | 9.7% |
| popularmechanics.com | 35 | 6.3% |
| smarthomeexplorer.com | 30 | 5.4% |
| lowes.com | 27 | 4.9% |
| homedepot.com | 25 | 4.5% |
Category reports inside
| Category | Est. AI queries / mo | Topics | Top brand in AI |
|---|---|---|---|
| Deadbolts | ≈5,444 | 7 | Schlage |
FAQ
Which brands do AI assistants recommend most for locks & keys?
Over the last 30 days the top brands by AI mention share are: Schlage (37.3%), Kwikset (16.9%), Yale (10.7%), Medeco (8.8%), Mul-T-Lock (5.1%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about locks & keys?
GEOly estimates ~5,444 AI queries per month in this category across 7 buyer topics, led by “double cylinder deadbolts”.
Which sources do AI engines cite for locks & keys?
The most-cited domains are: reddit.com, schlage.com, thespruce.com, consumerreports.org, popularmechanics.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.