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Reports/Sporting Goods/Athletics/Basketballs

Category AI Visibility Report

Basketballs AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search

Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews

≈9,343

Est. AI queries / month

14

Buyer topics monitored

10

Brands on the AI shelf

Key insights

  • Over the last 30 days, GEOly monitored 14 buyer topics in Basketballs across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 9,343 AI queries per month.
  • Wilson leads the AI shelf with 35.1% of brand mentions, followed by Spalding (20.5%) and Nike (6.6%). The top three hold 62.2% combined — a concentrated shelf where challengers need a differentiated topic wedge.
  • The highest-demand topic is “leather basketballs” (top keyword “basketballs leather”, ~2,400 searches/mo).
  • AI answers lean on reddit.com most (30.4% of citations) — earning presence on these sources is the shortest path to being recommended.

Brands AI recommends most

Share of brand mentions across AI answers in the last 30 days (Share of Model).

#BrandAI mentionsShare
1Wilson2,15935.1%
2Spalding1,26220.5%
3Nike4076.6%
4Molten3776.1%
5Baden Sports3044.9%
6SKLZ2403.9%
7Nerf1893.1%
8GoSports1442.3%
9AND1971.6%
10Cipton761.2%

What shoppers ask AI

Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.

TopicEst. AI queries / moTop keywordSearch volume / mo
leather basketballs≈2,420basketballs leather2,400
pool basketballs≈2,383pool basketballs2,900
best basketballs≈2,321basketball1,220,000
glow in the dark basketballs≈2,219glow in the dark basketballs2,400
cheap basketballs—basketballs sale4,400
size-specific basketballs—size 6 basketballs9,900
silent basketballs—silent basketball33,100
youth basketballs—youth basketballs8,100
indoor basketballs—indoor basketball33,100
outdoor basketballs—basketballs for outdoor12,100
mini basketballs—mini basketballs6,600
NBA basketballs—nba basketballs135,000
basketballs for arcade games—pop a shot basketballs5,400
foam basketballs—foam basketballs2,900

Sources AI cites in this category

Root domains AI engines cited most when answering category queries in the last 30 days.

DomainCitationsShare
reddit.com24630.4%
wilson.com11814.6%
spalding.com10312.7%
verywellfit.com516.3%
target.com313.8%
walmart.com283.5%
yourbestdigs.com243%
nba.com243%

Related category reports

Baseball BatsBaseball Batting GlovesBaseballsBasketball HoopsBasketball ShoesBatting CagesBoxing GlovesCourt ShoesCricket BallsCricket Bats

FAQ

Which brands do AI assistants recommend most for basketballs?

Over the last 30 days the top brands by AI mention share are: Wilson (35.1%), Spalding (20.5%), Nike (6.6%), Molten (6.1%), Baden Sports (4.9%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.

How many people ask AI about basketballs?

GEOly estimates ~9,343 AI queries per month in this category across 14 buyer topics, led by “leather basketballs”.

Which sources do AI engines cite for basketballs?

The most-cited domains are: reddit.com, wilson.com, spalding.com, verywellfit.com, target.com. Building brand presence on these sources is the most direct way to win AI recommendations.

Methodology

GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.

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