Category AI Visibility Report
Snorkels AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈730
Est. AI queries / month
6
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 6 buyer topics in Snorkels across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 730 AI queries per month.
- Cressi leads the AI shelf with 18.1% of brand mentions, followed by Finis (12.2%) and TUSA Sport (12.1%). The top three hold 42.4% combined — a concentrated shelf where challengers need a differentiated topic wedge.
- The highest-demand topic is “freediving snorkels” (top keyword “freediving snorkel”, ~170 searches/mo).
- AI answers lean on reddit.com most (26.4% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Cressi | 398 | 18.1% |
| 2 | Finis | 268 | 12.2% |
| 3 | TUSA Sport | 266 | 12.1% |
| 4 | Oceanic+ | 149 | 6.8% |
| 5 | Mares | 138 | 6.3% |
| 6 | Seaview | 119 | 5.4% |
| 7 | Speedo | 82 | 3.7% |
| 8 | Atomic Filament | 82 | 3.7% |
| 9 | Scubapro | 74 | 3.4% |
| 10 | Ocean Reef | 74 | 3.4% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| freediving snorkels | ≈374 | freediving snorkel | 170 |
| full face snorkels | ≈356 | face snorkel | 110 |
| dry snorkels | — | dry snorkel | 1,600 |
| best snorkels | — | snorkels | 22,200 |
| scuba diving snorkels | — | scuba snorkel | 1,600 |
| snorkels for swim training | — | lap swimming snorkels | 590 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 115 | 26.4% |
| scuba.com | 54 | 12.4% |
| scubadiving.com | 44 | 10.1% |
| divein.com | 35 | 8% |
| swimswam.com | 35 | 8% |
| finisswim.com | 22 | 5% |
| snorkelpursuits.com | 17 | 3.9% |
| yourswimlog.com | 17 | 3.9% |
Related category reports
FAQ
Which brands do AI assistants recommend most for snorkels?
Over the last 30 days the top brands by AI mention share are: Cressi (18.1%), Finis (12.2%), TUSA Sport (12.1%), Oceanic+ (6.8%), Mares (6.3%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about snorkels?
GEOly estimates ~730 AI queries per month in this category across 6 buyer topics, led by “freediving snorkels”.
Which sources do AI engines cite for snorkels?
The most-cited domains are: reddit.com, scuba.com, scubadiving.com, divein.com, swimswam.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.