Category AI Visibility Report
Fireplace & Wood Stove Accessories AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈2,271
Est. AI queries / month
38
Buyer topics monitored
50
Brands on the AI shelf
5
Categories covered
Key insights
- Over the last 30 days, GEOly monitored 38 buyer topics in Fireplace & Wood Stove Accessories across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 2,271 AI queries per month.
- Duraflame leads the AI shelf with 7.6% of brand mentions, followed by Pine Mountain (5.8%) and UniFlame (4.1%). The top three hold 17.5% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “3 panel fireplace screens” (top keyword “fireplace screens 3 panel”, ~320 searches/mo).
- AI answers lean on reddit.com most (18.1% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Duraflame | 895 | 7.6% |
| 2 | Pine Mountain | 688 | 5.8% |
| 3 | UniFlame | 481 | 4.1% |
| 4 | Pilgrim | 476 | 4% |
| 5 | Plow & Hearth | 397 | 3.4% |
| 6 | Enviro-Log | 325 | 2.8% |
| 7 | Pleasant Hearth | 292 | 2.5% |
| 8 | Woodhaven | 258 | 2.2% |
| 9 | Big Bear Mountain Resort | 206 | 1.8% |
| 10 | ShelterLogic | 192 | 1.6% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| 3 panel fireplace screens | ≈587 | fireplace screens 3 panel | 320 |
| Outdoor fireplace screens | ≈574 | outdoor fireplace screens | 480 |
| Custom fireplace screens | ≈529 | custom fireplace screens | 1,000 |
| smokeless fire logs | ≈194 | fire logs smokeless | 110 |
| best fire logs | ≈194 | best fire logs | 110 |
| fire logs for wood stoves | ≈193 | fire logs in wood stoves | 70 |
| camera bellows | — | bellows cameras | 590 |
| boat bellows | — | bellows on a boat | 1,600 |
| blacksmith bellows | — | blacksmithing bellows | 720 |
| fireplace bellows | — | fireplace bellows | 4,400 |
| colored fire logs | — | coloured fire logs | 70 |
| compressed fire logs | — | what are fire logs made of | 320 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 400 | 18.1% |
| homedepot.com | 251 | 11.3% |
| bobvila.com | 173 | 7.8% |
| thespruce.com | 107 | 4.8% |
| epa.gov | 103 | 4.7% |
| lowes.com | 103 | 4.7% |
| exceptionalfire.com | 98 | 4.4% |
| duraflame.com | 95 | 4.3% |
Category reports inside
| Category | Est. AI queries / mo | Topics | Top brand in AI |
|---|---|---|---|
| Fireplace Screens | ≈1,690 | 14 | UniFlame |
| Fire Logs | ≈581 | 12 | Duraflame |
| Bellows | — | 4 | Volvo |
| Firewood Racks | — | 4 | Woodhaven |
| Wood Pellets | — | 4 | Big Bear Mountain Resort |
FAQ
Which brands do AI assistants recommend most for fireplace & wood stove accessories?
Over the last 30 days the top brands by AI mention share are: Duraflame (7.6%), Pine Mountain (5.8%), UniFlame (4.1%), Pilgrim (4%), Plow & Hearth (3.4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about fireplace & wood stove accessories?
GEOly estimates ~2,271 AI queries per month in this category across 38 buyer topics, led by “3 panel fireplace screens”.
Which sources do AI engines cite for fireplace & wood stove accessories?
The most-cited domains are: reddit.com, homedepot.com, bobvila.com, thespruce.com, epa.gov. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.