Category AI Visibility Report
Donuts AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈46,328
Est. AI queries / month
7
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 7 buyer topics in Donuts across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 46,328 AI queries per month.
- DONUT leads the AI shelf with 8.1% of brand mentions, followed by Krispy Kreme (4.8%) and Kane (4.4%). The top three hold 17.3% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Jelly donuts” (top keyword “jelly donuts”, ~27,100 searches/mo).
- AI answers lean on reddit.com most (55.1% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | DONUT | 178 | 8.1% |
| 2 | Krispy Kreme | 106 | 4.8% |
| 3 | Kane | 97 | 4.4% |
| 4 | Blackbird | 61 | 2.8% |
| 5 | Katz | 53 | 2.4% |
| 6 | Doughboy | 41 | 1.9% |
| 7 | Mochinut | 41 | 1.9% |
| 8 | Union Square Donuts | 36 | 1.6% |
| 9 | Cold Hollow Cider Mill | 32 | 1.5% |
| 10 | Shipley Do-Nuts | 28 | 1.3% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Jelly donuts | ≈27,705 | jelly donuts | 27,100 |
| Gluten free donuts | ≈18,623 | gluten free donuts | 27,100 |
| Old fashioned donuts | — | old fashioned donut | 49,500 |
| Mochi donuts | — | mochi donuts | 110,000 |
| Glazed donuts | — | krispy kreme | 2,240,000 |
| Apple cider donuts | — | apple cider and donuts | 40,500 |
| Boston cream donuts | — | donuts boston cream | 33,100 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 129 | 55.1% |
| goldbelly.com | 20 | 8.5% |
| restaurantji.com | 15 | 6.4% |
| tastingtable.com | 11 | 4.7% |
| wanderlog.com | 9 | 3.8% |
| eatthis.com | 7 | 3% |
| businessinsider.com | 6 | 2.6% |
| timeout.com | 4 | 1.7% |
Related category reports
FAQ
Which brands do AI assistants recommend most for donuts?
Over the last 30 days the top brands by AI mention share are: DONUT (8.1%), Krispy Kreme (4.8%), Kane (4.4%), Blackbird (2.8%), Katz (2.4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about donuts?
GEOly estimates ~46,328 AI queries per month in this category across 7 buyer topics, led by “Jelly donuts”.
Which sources do AI engines cite for donuts?
The most-cited domains are: reddit.com, goldbelly.com, restaurantji.com, tastingtable.com, wanderlog.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.