Category AI Visibility Report
Smart Plugs AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈4,132
Est. AI queries / month
24
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 24 buyer topics in Smart Plugs across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 4,132 AI queries per month.
- TP-Link leads the AI shelf with 36.3% of brand mentions, followed by EVE (18.7%) and Meross (8.9%). The top three hold 63.9% combined — a concentrated shelf where challengers need a differentiated topic wedge.
- The highest-demand topic is “smart plugs with app control” (top keyword “smart plugs app”, ~1,000 searches/mo).
- AI answers lean on reddit.com most (22.6% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | TP-Link | 5,954 | 36.3% |
| 2 | EVE | 3,072 | 18.7% |
| 3 | Meross | 1,468 | 8.9% |
| 4 | Shelly | 1,078 | 6.6% |
| 5 | 722 | 4.4% | |
| 6 | Apple | 496 | 3% |
| 7 | SONOFF | 459 | 2.8% |
| 8 | Lutron | 391 | 2.4% |
| 9 | THIRDREALITY | 296 | 1.8% |
| 10 | Leviton | 235 | 1.4% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| smart plugs with app control | ≈706 | smart plugs app | 1,000 |
| Matter smart plugs | ≈699 | matter smart plugs | 720 |
| Smart plugs for air conditioners | ≈690 | smart plugs for ac | 260 |
| Smart Plugs for Home Assistant | ≈687 | home assistant smart plugs | 260 |
| smart plugs for AC and heaters | ≈680 | smart plugs for ac | 260 |
| dual-band smart plugs | ≈670 | 5ghz smart plugs | 260 |
| Bluetooth and wireless smart plugs | — | wireless outlet plug | 590 |
| smart plugs with HomeKit | — | homekit smart plugs | 720 |
| Smart plugs for outdoors | — | outdoor smart plugs | 2,400 |
| smart plugs with Apple HomeKit | — | eve energy smart plugs | 1,300 |
| Smart plugs with Google Home | — | google home with smart plugs | 1,300 |
| Outdoor Smart Plugs | — | outdoor smart plugs | 2,400 |
| Smart Plugs for Alexa | — | smart plugs with alexa | 2,900 |
| HomeKit compatible smart plugs | — | homekit smart plugs | 720 |
| Smart Plugs for HomeKit | — | homekit smart plugs | 720 |
| smart plugs for beginners | — | what are smart plugs | 1,300 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 422 | 22.6% |
| engadget.com | 195 | 10.4% |
| smarthomeexplorer.com | 181 | 9.7% |
| tp-link.com | 130 | 7% |
| wired.com | 113 | 6.1% |
| tomsguide.com | 100 | 5.4% |
| mattercatalog.com | 100 | 5.4% |
| pcworld.com | 92 | 4.9% |
FAQ
Which brands do AI assistants recommend most for smart plugs?
Over the last 30 days the top brands by AI mention share are: TP-Link (36.3%), EVE (18.7%), Meross (8.9%), Shelly (6.6%), Google (4.4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about smart plugs?
GEOly estimates ~4,132 AI queries per month in this category across 24 buyer topics, led by “smart plugs with app control”.
Which sources do AI engines cite for smart plugs?
The most-cited domains are: reddit.com, engadget.com, smarthomeexplorer.com, tp-link.com, wired.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.