Category AI Visibility Report
Silk Scarves AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
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Est. AI queries / month
15
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 15 buyer topics in Silk Scarves across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 0 AI queries per month.
- Hermès leads the AI shelf with 13.6% of brand mentions, followed by Elizabetta (7.8%) and Mulberry Park (6.8%). The top three hold 28.2% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “silk head scarves” (top keyword “silk head scarf”, ~9,900 searches/mo).
- AI answers lean on reddit.com most (26% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Hermès | 914 | 13.6% |
| 2 | Elizabetta | 524 | 7.8% |
| 3 | Mulberry Park | 456 | 6.8% |
| 4 | SilkSilky | 402 | 6% |
| 5 | Ferragamo | 304 | 4.5% |
| 6 | Gucci | 225 | 3.3% |
| 7 | NOCHKA | 210 | 3.1% |
| 8 | Liberty London | 190 | 2.8% |
| 9 | Echo | 136 | 2% |
| 10 | Ralph Lauren | 126 | 1.9% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| silk head scarves | — | silk head scarf | 9,900 |
| skinny silk scarves | — | twilly scarf | 4,400 |
| silk scarves for sleeping | — | silk hair scarves sleeping | 2,900 |
| designer silk scarves | — | pucci scarf | 8,100 |
| western silk scarves | — | silk wild rags | 2,900 |
| men's silk scarves | — | men's silk scarves | 2,400 |
| silk neck scarves | — | silk neck scarf | 5,400 |
| vintage silk scarves | — | vintage silk scarf | 1,600 |
| red silk scarves | — | silk red scarves | 1,900 |
| mulberry silk scarves | — | mulberry silk scarf | 1,600 |
| silk twill scarves | — | silk twill scarf | 3,600 |
| large silk scarves | — | silk wrap | 1,600 |
| women's silk scarves | — | scarves for women | 14,800 |
| square silk scarves | — | silk square scarf | 3,600 |
| silk scarves for hair | — | silk scarves for hair | 8,100 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| reddit.com | 143 | 26% |
| silksilky.com | 45 | 8.2% |
| hermes.com | 31 | 5.6% |
| dreamsilken.com | 26 | 4.7% |
| ghinicomo.com | 26 | 4.7% |
| mulberryparksilks.com | 23 | 4.2% |
| nordstrom.com | 17 | 3.1% |
| allure.com | 17 | 3.1% |
FAQ
Which brands do AI assistants recommend most for silk scarves?
Over the last 30 days the top brands by AI mention share are: Hermès (13.6%), Elizabetta (7.8%), Mulberry Park (6.8%), SilkSilky (6%), Ferragamo (4.5%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about silk scarves?
GEOly estimates ~0 AI queries per month in this category across 15 buyer topics, led by “silk head scarves”.
Which sources do AI engines cite for silk scarves?
The most-cited domains are: reddit.com, silksilky.com, hermes.com, dreamsilken.com, ghinicomo.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.