Category AI Visibility Report
Paper Towel Holders AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈5,101
Est. AI queries / month
7
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 7 buyer topics in Paper Towel Holders across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 5,101 AI queries per month.
- simplehuman leads the AI shelf with 12.1% of brand mentions, followed by OXO (7.1%) and Kamenstein Perfect Tear (5.1%). The top three hold 24.3% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “magnetic paper towel holders” (top keyword “magnetic paper towel holders”, ~3,600 searches/mo).
- AI answers lean on seriouseats.com most (25.2% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | simplehuman | 368 | 12.1% |
| 2 | OXO | 216 | 7.1% |
| 3 | Kamenstein Perfect Tear | 155 | 5.1% |
| 4 | Yamazaki Home | 145 | 4.8% |
| 5 | Joseph | 140 | 4.6% |
| 6 | Williams Sonoma | 67 | 2.2% |
| 7 | KHK | 59 | 1.9% |
| 8 | Mercer41 | 48 | 1.6% |
| 9 | OXO Good Grips | 47 | 1.5% |
| 10 | U.S. General | 45 | 1.5% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| magnetic paper towel holders | ≈2,623 | magnetic paper towel holders | 3,600 |
| paper towel holders for bathroom | ≈2,478 | paper towel holders for bathroom | 2,400 |
| under cabinet paper towel holders | — | paper towel holder under cabinet | 12,100 |
| wall mounted paper towel holders | — | paper towel holder wall mount | 8,100 |
| countertop paper towel holders | — | paper towel holder countertop | 6,600 |
| decorative paper towel holders | — | nice paper towel holders | 1,300 |
| wooden paper towel holders | — | wooden paper towel holder | 3,600 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| seriouseats.com | 93 | 25.2% |
| homedepot.com | 34 | 9.2% |
| lowes.com | 33 | 8.9% |
| reddit.com | 30 | 8.1% |
| foodandwine.com | 26 | 7% |
| walmart.com | 26 | 7% |
| architecturaldigest.com | 17 | 4.6% |
| harborfreight.com | 17 | 4.6% |
Related category reports
FAQ
Which brands do AI assistants recommend most for paper towel holders?
Over the last 30 days the top brands by AI mention share are: simplehuman (12.1%), OXO (7.1%), Kamenstein Perfect Tear (5.1%), Yamazaki Home (4.8%), Joseph (4.6%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about paper towel holders?
GEOly estimates ~5,101 AI queries per month in this category across 7 buyer topics, led by “magnetic paper towel holders”.
Which sources do AI engines cite for paper towel holders?
The most-cited domains are: seriouseats.com, homedepot.com, lowes.com, reddit.com, foodandwine.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.