Category AI Visibility Report
Outdoor Blankets AI Visibility Report 2026: Top Brands & Buyer Topics in AI Search
Data updated 2026-08-27 · 30-day window · ChatGPT · Google AI Mode · Google AI Overviews
≈1,125
Est. AI queries / month
10
Buyer topics monitored
10
Brands on the AI shelf
Key insights
- Over the last 30 days, GEOly monitored 10 buyer topics in Outdoor Blankets across ChatGPT, Google AI Mode, Google AI Overviews — an estimated 1,125 AI queries per month.
- Rumpl leads the AI shelf with 19.2% of brand mentions, followed by L.L.Bean (7.9%) and Mambe (6.6%). The top three hold 33.7% combined — a shelf that has not consolidated yet, leaving a clear window for challengers.
- The highest-demand topic is “Outdoor blankets for fire pits” (top keyword “outdoor blankets for fire pit”, ~50 searches/mo).
- AI answers lean on cleverhiker.com most (17.6% of citations) — earning presence on these sources is the shortest path to being recommended.
Brands AI recommends most
Share of brand mentions across AI answers in the last 30 days (Share of Model).
| # | Brand | AI mentions | Share |
|---|---|---|---|
| 1 | Rumpl | 810 | 19.2% |
| 2 | L.L.Bean | 332 | 7.9% |
| 3 | Mambe | 278 | 6.6% |
| 4 | YETI | 235 | 5.6% |
| 5 | RTIC | 142 | 3.4% |
| 6 | K&H | 114 | 2.7% |
| 7 | Ignik | 95 | 2.3% |
| 8 | Tirrinia | 85 | 2% |
| 9 | Kelty | 84 | 2% |
| 10 | Gobi Heat | 80 | 1.9% |
What shoppers ask AI
Buyer topics monitored in this category, with estimated monthly AI queries and the top Google keyword behind each topic.
| Topic | Est. AI queries / mo | Top keyword | Search volume / mo |
|---|---|---|---|
| Outdoor blankets for fire pits | ≈376 | outdoor blankets for fire pit | 50 |
| Outdoor blankets for dogs | ≈376 | outdoor dog blankets | 260 |
| Outdoor blankets for patio | ≈373 | outdoor blankets for patio | 210 |
| Outdoor blankets for cold weather | — | blankets for cold weather | 390 |
| Outdoor blankets for sports | — | stadium blankets waterproof | 720 |
| Outdoor picnic blankets | — | outdoor picnic blankets | 1,000 |
| Heated outdoor blankets | — | heated outdoor blankets | 880 |
| Waterproof outdoor blankets | — | outdoor waterproof blankets | 3,600 |
| Outdoor throw blankets | — | outdoor throw blankets | 1,000 |
| Indoor/outdoor blankets | — | outdoor blanket | 9,900 |
Sources AI cites in this category
Root domains AI engines cited most when answering category queries in the last 30 days.
| Domain | Citations | Share |
|---|---|---|
| cleverhiker.com | 80 | 17.6% |
| reddit.com | 79 | 17.4% |
| outdoorgearlab.com | 77 | 16.9% |
| rumpl.com | 35 | 7.7% |
| porchandfire.com | 21 | 4.6% |
| outdoorlife.com | 20 | 4.4% |
| people.com | 15 | 3.3% |
| target.com | 11 | 2.4% |
FAQ
Which brands do AI assistants recommend most for outdoor blankets?
Over the last 30 days the top brands by AI mention share are: Rumpl (19.2%), L.L.Bean (7.9%), Mambe (6.6%), YETI (5.6%), RTIC (3.4%). Data from GEOly's continuous monitoring across ChatGPT, Google AI Mode, Google AI Overviews.
How many people ask AI about outdoor blankets?
GEOly estimates ~1,125 AI queries per month in this category across 10 buyer topics, led by “Outdoor blankets for fire pits”.
Which sources do AI engines cite for outdoor blankets?
The most-cited domains are: cleverhiker.com, reddit.com, outdoorgearlab.com, rumpl.com, porchandfire.com. Building brand presence on these sources is the most direct way to win AI recommendations.
Methodology
GEOly continuously runs category buyer prompts across ChatGPT, Google AI Mode, Google AI Overviews and records which brands are mentioned and which sources are cited. Figures aggregate a 30-day window; AI query volumes are modeled estimates from keyword demand and AI-adoption share. Data: GEOly MCP Server, updated 2026-08-27.
See your brand inside this category
GEOly tracks how ChatGPT, Google AI Mode and Google AI Overviews mention, rank and cite your brand against every competitor above — and what to fix to win the AI shelf.