Getting mentioned by ChatGPT isn't luck; it's engineering. Here is a tactical guide on how to use GEOly to force your brand into the conversation.
Step 1: Claim Your Entity (The Identity Check)
Log in to GEOly and run the "Entity Identity Scan."
- What it does: It checks if the AIs know you exist.
- The GEOly Fix: If you are invisible, use GEOly's "Knowledge Graph Builder" to define your brand. Input your "SameAs" links (Wikipedia, Crunchbase, LinkedIn). GEOly generates the code to bond these identities together.
Step 2: Feed the Bots (The llms.txt Strategy)
Navigate to the "Crawler Kit" section in GEOly.
- Action: Click "Generate llms.txt".
- Why: This creates a clean, text-only version of your site.
- Optimization: Use GEOly’s editor to highlight your Unique Value Propositions (UVPs). If you sell coffee, don't just say "we sell coffee." Say "We sell fair-trade, volcanic roast coffee from Sumatra." This specific detail helps AI match you to specific queries.
Step 3: Monitor and Refine (The Feedback Loop)
Go to the "Share of Voice Dashboard."
- Action: Set up trackers for your top 5 competitors.
- Insight: If Claude prefers your competitor, GEOly will analyze why (e.g., "Competitor X has better documentation").
- The Fix: Use GEOly’s content recommendations to fill that gap.
The Result
By following these steps, you aren't just publishing content; you are training the AI on your brand. You are moving from being a "passive website" to an "active entity" in the AI's training data.
Q&A
Q: Do I need to do this for every AI model separately? A: No. That’s the beauty of GEOly. It outputs a standardized format (Schema.org / llms.txt) that is universally understood by ChatGPT, Gemini, and Claude. Write once, optimize for all.
Q: Can I control what the AI says about me? A: You can't "control" it (it's not an ad), but you can highly "influence" it. By providing clear, structured facts via GEOly, you reduce the chance of the AI making things up.
